Thursday, March 24, 2011

Coke vs. Pepsi

Is Coke, at least in India, contractually obliged to do worse advertising than Pepsi? I refer to the weird "Burrrrrrr...." ad that's doing the rounds now. It has successfully dethroned Pepsi's "topless gladiators" ad and gives the rival drink a breather by drawing fire onto itself.

Well done Coca-Cola. That's what you set out to do.... right?

No comments: